Facebook Overtakes Google

With Facebook overtaking Google as most visited website it stands to reason that we should all be paying a bit more attention to optimizing our presence on Facebook.  With that comes updating our Fan pages to stay current with the recent elimination of FBML and the adoption of iFrames for page customization.

3 quick [...]

Sweet Facebook Secrets from a 98-year Old Cookie Company

Who Else Wants 8,200 likes and 2,300 comments on their Next Facebook Status Update?

Today’s tip comes from a chapter from Oreo cookie’s playbook. Take a look at some of their recent Facebook Fan Page Status Updates and staggering statistics.

“Ever try dunking an Oreo cookie with a [...]

Taking Your Status Updates Up a Level

I hope that by now all of my readers are actively updating their Facebook Profiles and Fan Pages with interesting and useful content. Now it’s time to take things up a notch with a simple strategy I haven’t seen a lot of people using. By including @ before the name of a Fan Page [...]

Maximize Your Visual Real Estate on Facebook

Are you using a boring picture for your Facebook profile  picture or Fan Page image? If so you’re missing out on a valuable opportunity to create a profile/fan page that maximizes this valuable visible real estate. Have you noticed my new Facebook Profile Picture? This image is 200 pixels wide but 480 pixels in [...]

Stop Promoting Facebook & Start Promoting YOUR Brand

In a previous post I discussed the importance of getting a vanity url for your fan page to make it easier to promote your fan page. I do recommend you get the vanity url you want so that squatters don’t get it first BUT I don’t recommend you use your vanity url in the [...]

What is a Facebook Fan Page Vanity URL?

When you first set up a Facebook Fan Page you get a link to your Fan Page that looks something like http://www.facebook.com/pages/Mande-White-South-Florida-Internet-Marketing-Social-Media-Speaker-Coach/131319195109

That’s really hard to remember isn’t it? It’s even harder to use when you’re promoting your Fan Page on traditional off line medialike bill boards, street signage and banners, brochures or business cards.

[...]

Your Facebook Fan Page Sucks!

Think you can handle some straight blunt talk? Here’s a blast of brutal honesty!

Let’s face it.

There are 400 million people on Facebook. The fastest growing demographic of Facebook users is Female’s 55-65 Internet Guru, Ryan Deiss, officially fired GOOGLE for search advertising and now solely relies on Facebook Advertising 9 out of [...]

What is a Facebook Fan Page?

I’m going to go back to the basics here and answer the question “What is a Facebook Fan Page?”

According to Facebook Fan Pages are for a local business, a brand, product or organization, an artist band or other public figure.  So what does that really mean? Glad you asked.

I’d recommend [...]

FREE Way to Get New Fans for Your Facebook Fan Page

Could you create a special report, audio or video with really juicy content for your target audience? Maybe a physical product you’ve charged for before but now you could offer the digital version. Sure you can! Why not try offering this content to Facebook Fans Only!  You can either create a custom landing page [...]

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