Could you create a special report, audio or video with really juicy content for your target audience? Maybe a physical product you’ve charged for before but now you could offer the digital version. Sure you can! Why not try offering this content to Facebook Fans Only! You can either create a custom landing page within a Fan Page to ask people to opt-in to receive the content OR you can ask that once people become Fans of your page to write on the wall. This will give you the ability as the administrator of the page to send them an email with a link to download the special content. Don’t overuse this strategy but its great for a quarterly or semi-annually promotion.
Here are 5 quick ways to promote this FREE content giveaway:
- Tweet it yourself
- Ask your clients/customers to tweet it or Facebook status update it
- Add it to the signature of your emails
- Announce it in your eNewsletter
- Write and submit a free press release about it
Feel free to post a link to your Fan Page here and let us know how you’re doing!
Thanks for the great tips! They are very useful for me and my small wedding business.
Carolyn Burke
St Louis MO