How often should I blog?

I’m afraid there isn’t a one-size fits all answer for “How often should I blog?” Unfortunately it depends. :)

  • For someone completely new to writing and blogging I’d say 1-2 times per week is a good benchmark to strive for. Just getting into the habit of writing blogs is a big adjustment for some people and that’s ok.
  • For others who are more prolific writers or who have advanced past the beginner blogger stage I’d recommend 3-4 times per week.  At this point you are not only writing content to feed the search engines love of fresh new content but you are able to stay top of mind with prospects, customers and influencers.
  • For professional bloggers or someone who is aggressively looking to utilize their blog to catapult them to online marketing success, I’d recommend 5-7 times per week.

1 comment to How often should I blog?

  • Chris

    I think its equally important to point out that the quality of blog posts is just as important as the amount of blog posts. I’d rather read a sparsely updated blog with great content than one that is updated everyday but with little of interest. With that said, you have good recommendations.

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